Trust- it’s a strong word, and one that a brand heavily relies on. If you want to expand your business and build a fitness app in order to do that, you’re going to need to earn that trust from your audience.

After all, they’re the ones who are going to put money, time, and effort into your fitness app design. Naturally, they would want to make sure you do as you say, and only want their best interest at heart. They’re taking a chance with a new brand, and you have to prove to them that they’ve made the right choice.

How can you do that?

Let’s see: in this article, we’ve gathered a list of 3 major strategies you can use so that you can build trust with your target audience when you make your own fitness app.

1- Listen To Your Audience
2- Be Transparent
3- Create New Content

Trust- it’s a strong word, and one that a brand heavily relies on. If you want to expand your business and build a fitness app in order to do that, you’re going to need to earn that trust from your audience.

After all, they’re the ones who are going to put money, time, and effort into your fitness app design. Naturally, they would want to make sure you do as you say, and only want their best interest at heart. They’re taking a chance with a new brand, and you have to prove to them that they’ve made the right choice.

How can you do that?

Let’s see: in this article, we’ve gathered a list of 3 major strategies you can use so that you can build trust with your target audience when you make your own fitness app.

 

1. Listen To Your Audience

Establishing a relationship with your target audience is certainly key when you build a fitness app. Here are some tips that can help you achieve this:

  • Always welcome feedback, and improve your fitness app design accordingly. In addition, encourage your users to review and rate your app, and showcase testimonials on your website when you make your own fitness app.
    This way, when new users want to join the community you have created, they will know what others think of your app. If many users find it useful and efficient, the new ones will, too.
  • Being accessible also proves to be effective when you develop a fitness app. We live in a world where virtual presence means more and more each day. So, responding to your users, or providing ways for them to reach out to you is of utmost importance.
    For instance, live streams, virtual events, or even solid customer support are methods you can use that increase your authenticity.

“When people trust a brand, 83% of them will recommend it to others, while 82% will keep using it habitually.”

 

2. Be Transparent

  • Let’s get something straight- you build a fitness app so that others can live healthier and happier lives. That’s your main purpose, and you need to show that to your target audience. Show that you value the users, not profit; you can do this by being there for them. Listen to what they want, and visibly care about their health.
  • As you develop a fitness app, you begin telling your target audience what it’s good for and how it’s going to change their lives for the better. But these words can’t be empty- showing evidence for what your fitness app design can help them accomplish can increase the trust they have in you.
    When you develop a fitness app, tell the users the scientific facts, and give them the research you have conducted, and they will believe in your fitness app design as a result.

 

3. Create New Content

  • Let your audience know how effective your fitness app design is for their health goals. In other words, show them what problems you solve with the app that other apps don’t. Let’s summarize all that in one sentence: when you develop a fitness app, let them see your point of difference from the competition. Choose the best time to reach out to your audience, and post informative content on social media.
  • A good way of building trust is a constant education. Blog posts, podcasts, and other educational materials show dedication, effort, and care- things that other health and fitness apps might lack. At the end of the day, these actions can decide whether a user stays with your app or not; so take them very seriously.

 

How can “you” build a fitness app?

Do you want to create your own fitness app and expand your brand? Are you a fitness coach who wants to create your own fitness community? If you want to know how to develop a fitness app for any purpose, our experts here at 6thSolution will help you do it.

Let’s discuss fitness app ideas, project timelines, and the cost to develop a fitness app. Contact us now for a free consultation.

Sources:

https://www.abc.net.au/everyday/questions-to-ask-before-downloading-a-health-app/11414284

https://www.forbes.com/sites/yec/2014/04/22/three-ways-to-build-customer-trust/?sh=2af65f5822b8